How much ad spend do you recommend to start?
We recommend a minimum of $3,000-5,000/month in ad spend to generate meaningful data and results. We scale budgets based on performance — if a campaign is profitable at $5K, we'll help you scale to $50K+ while maintaining or improving ROAS.
Which ad platform works best for my business?
It depends on your audience and offer. Facebook/Instagram work well for B2C and visual products. Google captures high-intent search traffic. LinkedIn is ideal for B2B decision-makers. We test across platforms and allocate budget based on real performance data.
How do you measure ad performance?
We track cost per lead, cost per acquisition, return on ad spend (ROAS), click-through rates, and ultimately revenue generated. We set up proper conversion tracking and provide transparent reporting dashboards.
Do you create the ad creatives and copy?
Yes. Our team handles everything — ad creative design, copywriting, video production guidance, and A/B testing. We create scroll-stopping creatives rooted in behavioural psychology to maximise engagement and conversions.
How long before I see results from paid ads?
Most campaigns start generating leads within the first 7-14 days. We recommend allowing 30-60 days for proper optimisation as we test audiences, creatives, and placements to find the winning combinations that scale profitably.
Will I have access to my ad accounts?
Absolutely. You own your ad accounts. We operate transparently — you have full access to all campaigns, data, and spend information at all times.
How do you handle audience targeting?
We build custom audiences using first-party data, lookalike modelling, interest targeting, and retargeting sequences. We also use our proprietary LeadPumper data to create hyper-targeted custom audiences.
What happens if a campaign isn't performing?
We monitor campaigns daily and make real-time adjustments. Underperforming ads are paused, budgets are reallocated to winners, and new tests are launched. Your money is always working.
Do you work with e-commerce or service businesses?
Both. Our strategies adapt to any business model — whether you're selling products online, generating leads for a service business, or driving sign-ups for a SaaS platform.
Can you manage my existing ad accounts?
Yes. We'll audit your current campaigns, identify quick wins, fix tracking issues, and implement our optimisation framework. Many clients see immediate improvements just from restructuring existing campaigns.